Case Study: How he went from an idea to a $6m business

Client

Meet Mickael Roger

Co-Founder and Co-CEO of PropHero

The Problem 

Mickael knew something need to change in the investment property market,

BUT

  • He didn't want to work long hours like he did in strategy consulting.

  • He had no team around to help him start his business.

  • He was looking for a co-founder and a CTO.

  • He needed clients to help test his Minimum Viable Product (MVP).

What We Did

  • Worked on Mickael's vision and direction for the business.

  • Made sure he was looking after himself along with growing the business.

  • Validated the MVP (I was his first client).

  • Found the perfect Co-Founder and CTO to surround Mickael.

  • Consciously grew a team that shares PropHero's values, mission, and vision

  • Raised ~$10m funds with aligned VCs.

The Outcome 

PropHero has had a $6m turnover in less than 2 years. They now have 47+ employees/contractors working for them, have expanded in Australia and Europe and have served over 800 clients.

They have released an incredible app to track their clients' property portfolio.

PropHero has recently been awarded the "Startup of the Year Award" and is changing the way we buy investment property.

They are looking to expand in other continents.

The Foundations

What did we really build with Mickael? The foundations!

We went back to the basics and built from the ground up based on his vision. This helped him create the successful startup he has now!

Are you ready to build a burn out free business too?

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Case Study: How she went from no more business as a photographer during COVID to a +6 fig digital business